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Business Products & Services

Attract More Customers to Your Store with These Cardboard Product Displays Tips

In this day and age, companies are working hard to stay top of mind when it comes to their customers. Pop displays are multidimensional cardboard display which you find in box stores, drug stores, retail outlets and supermarkets. They can be found in a selection of shapes, sizes, designs and colour schemes. That is why, if you have a physical store, you need to work a little bit more than the online retailers if you want to sell your products successfully.

Consider some of the tips offered by our specialists at Ravenshoe Packaging that can help you get the most out of your pop display.

Go For Clean Rather Than Clutter

Combining several elements can bring in many people to your store if you decide to settle on this kind of display for your products. Although this may work sometimes, it is always good to put up a display with a target audience in mind. In marketing, aiming for the general public sounds like an excellent idea but what works is focusing on a small sample size. Some people would prefer to see many items from outside so that they are enticed to get in, while there are those who prefer the simple style and want to see fewer pieces but the right ones. It is up to you to decide which one you want to settle for, just make sure that it is bringing more people to your business.

Shape and Color

A lot of customers don’t know that shapes and colour combinations influence their buying decision. A cardboard screen ought to be designed depending on the message that you need to communicate. That being said, cardboard pop displays should be designed with this in mind and at the same time communicating a message. For example, if you are selling kids stuff, you want to put fun colours which will excite the children to prompt their parents to enter your store to discover more. On the flip side, you can create counter top displays to demonstrate the softness or ruggedness of a product, and to let people know the kind of merchandise you are selling.

Pick a Specialist Designer

In the event you intend on using countertop top displays to market the products you sell, you might consider using your in-house team to set it up. Click for info on how we as Rovenshoe Packaging can be of assistance. If your in-store team is having a hard time creating a beautiful display, contact us now, and we will gladly give you tips on how to do it. Your countertop display is the first place people look at even before they decide to interact with you. Click for info to find out how Ravenshoe Packaging can help you design the best displays for your store. A seasoned professional is in the right position to do what’s best for your pop cardboard screen.

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